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Disruptive Innovations in Retail
Traversing the Omnichannel
Most retailers are playing catch-up with new platforms when actually they need to be channel agnostic. Customers demand satisfying experience irrespective of the platform with the flexibility to order anywhere, pick up anywhere, and ship anywhere. Build a single view of your customer and inventory data, leverage analytics to glean insights from data, and become a real-time organization.
Understanding Customers
The proliferation of social media has opened up convenient platforms for customers to express views on brands and merchants. Tune in to the social chatter to understand how your business is being perceived. Knowing the voice of the customer, you can effectively realign product and marketing strategies to meet their needs and expectations.
Optimizing In-Store Experience
With offline traffic dropping, retailers must focus on making the in-store experience even more compelling. Integrated use of data analytics and mobile technologies can give you powerful solutions for proximity and micro-location marketing, personalized service, and sales assistance. Gear up to delight customers as they negotiate your aisles.
Fostering Loyalty and Trust
Gamification and customized retention programs can be great motivators to shoppers who crave for a more specialized and personal experience. Advanced recommendation systems make it easy to customize an entire shop based on individual preference. We can help you create such immersive brand experiences that foster long-term customer relationships.
Associated Services and Products
Featured Stories
Shopping Assistant
Virtual shopping assistant redefines the in-store shopping experience.
Customer Feedback App
Digital alternative to paper-based methods improves customer feedback management.
Magento Implementation
Single-product website expands to accommodate inventory from multiple retail outlets.
